October 2026 · 9 min read · 32 skills, free

32 Claude Skills for Outreach, From Who to Reach to the First Meeting

Decide who to reach and check for a warm path. Claude reads public pages and lists dated, linked facts about the company and the person. You find a true reason, write the message yourself, send about ten at a time, then prepare the first call.

01What these skills are

One outreach run, from who to reach to the first meeting, as installable Claude skills

This pack is for founders and independents opening new conversations, and sellers who want fewer, better messages.

The skills follow one outreach run in order, in eight stages, from deciding who to reach and checking for a warm path to the first call, the recap and a look at what your own numbers say.

The red line: Claude researches and prepares; you choose the people, write every word and press send. Nothing is scraped, automated or sent for you, and a fact about someone with no source is dropped, never softened.

Every fact about a company or a person carries a link and a date, or it is marked as your own first-hand history. Unknowns are written as unknown, and a thin result is labelled thin and stays thin.

Each skill is one artifact, and each one hands over to the next. Warm comes before cold, and a run holds about ten people.

Download all 32 skills

One zip: ready-to-install skill zips, readable SKILL.md files, and the sources behind every method. Free, no signup. The same 32 skills live in our open repo, if you would rather read them before you install them.

Download the zip Browse on GitHub

Install in Claude Code

Two lines, and every skill in the pack loads at once.

/plugin marketplace add polar-bear-org/claude-skills
/plugin install outreach-pack@polar-bear-skills

Using Claude on the web instead? Download the zip above and upload each skill from its install folder under Customize → Skills.

02The catalog

The 32 skills you get

The set follows one outreach run in eight stages: deciding who to reach, researching the company, researching the person, finding the reason to write, writing it yourself, checking and sending in small runs, going from reply to meeting, and reviewing what worked.

1 · Decide who to reach

Ideal Client Profile

Use when: You say yes to anyone and cannot say who a first message should go to
Output: Situations and triggers, the job you are hired for, roles in the decision, red flags, a test on a past engagement

Buying Situations Map

Use when: You know who you are for, not what would make them need you this month
Output: Moments that start a need, seen or assumed, the outside sign for each, the ones you leave alone

Target Account List

Use when: Your list is forty logos and no reason to write to any of them
Output: Two-line brief, criteria checked yes, no or unknown with sources, the number you can work, drops with reasons

Warm Path Check

Use when: You are about to write cold to a company where a former colleague works
Output: Who you already know per account from your own data, closeness in your words, a verdict per account

2 · Research the company

Company Fact List

Use when: You have twenty minutes and refuse to write from a guess
Output: Up to twelve numbered facts with date and link, claims dropped for no source, unknowns

Source Check

Use when: A fact sounds right and you cannot say where it came from
Output: Publisher, original or copy, date and wording checked per source, facts to keep, fix or drop

Company Research Brief

Use when: You have the facts and want to walk in with questions, not a pitch
Output: Half a page citing only numbered facts, hypotheses as questions, why now or "no reason yet"

3 · Research the person

Contact Shortlist

Use when: You know the company and not who there would care
Output: Roles that live with the problem, people publicly named in them, the one or two you choose, the warm path

Identity Check

Use when: The search returns three people with the same name
Output: Each source tested for same name and same organisation, namesakes set aside, confirmed or not

Person Research Brief

Use when: You want to write something specific and refuse to guess or pad
Output: Sourced, dated facts about the person's work, what you share, unknowns, open questions

Research Coverage Check

Use when: The brief is three lines long and you are tempted to fill it
Output: Research labelled enough, thin or nothing found, what a thin result lets you say, your call

4 · Find the reason to write

Trigger Event Scan

Use when: You want a real reason to write now, not "just reaching out"
Output: Recent public events with date and link, too old or too private set aside, both readings, pitch-hook test

Buying Signals Watchlist

Use when: The account fits and nothing has happened there yet
Output: One or two public signs per account, the page to watch, how often, what you do when one appears

Reason to Write

Use when: Every opening you think of turns into "let me tell you what I do"
Output: Reasons that serve the other person, the fact each rests on, pitch-in-disguise test, one left for you to choose

Useful Material Match

Use when: You want to share something useful and everything feels like a brochure
Output: Your own materials checked against this person's facts: none, one or two that fit, and what not to send

5 · Write it yourself

Writing Voice Guide

Use when: Everything a tool drafts for you sounds like everyone else's
Output: How you open, ask and sign off, words you use and never use, an AI-tell checklist, a before and after

Talking Points

Use when: You want help thinking about what to say, not a machine-written message
Output: Two or three sourced points for the one reason you chose, no greeting, no assembled message

Cold Email Outline

Use when: You must write to someone who does not know you and refuse to send spam
Output: Warm path and past thread check, a frame with your words in each slot, flags per line, one follow-up date

Connection Request Note

Use when: A blank request will be ignored and a false "great to connect" is worse
Output: The true context per person, one specific detail, why connecting helps them, who comes off the list

Cold Call Outline

Use when: You avoid the phone because you do not know what to say after hello
Output: Keywords for the opening, the reason, two questions, the ask, two common refusals, a short voicemail

6 · Check and send in small runs

Message Checklist

Use when: You wrote it yourself and cannot tell whether it reads as one more pitch
Output: Six checks in order, a pass or a flag per check with the line, no replacement wording

Grammar Check

Use when: You want it clean without it stopping sounding like you
Output: Grammar, spelling and punctuation only, every change shown, risky fixes asked as questions

Outreach Rules Check

Use when: You write across borders and do not know which rule applies
Output: Channel, country and address type, the questions official pages raise, unknowns, questions for an adviser

Run of Ten Plan

Use when: Prospecting always comes last, then forty rushed notes go out
Output: About ten people this week, the time block, one reason and one status each, the next run's start

Follow-Up Tracker

Use when: Good conversations die because nobody wrote back
Output: Replies you owe first, one follow-up per silent thread, where each thread closes, calls to book

7 · From reply to meeting

Reply Triage

Use when: A reply arrives and you cannot tell interest from politeness
Output: What the reply says and asks, facts it adds, points for your answer, "stop" recorded at once

Conversation Opener

Use when: They accepted the connection and the next message is where most people pitch
Output: One reason, points from the real exchange, an ask sized to how little you know each other, an easy no

First Call Prep

Use when: They said yes to a call and you fear turning it into a pitch
Output: One page: why they agreed, three open questions, what to listen for, what not to pitch, a short agenda

Call Recap

Use when: A week later neither of you remembers what was agreed
Output: What they said, what each side promised and by when, the next step, points for your recap note

8 · Review what worked

Outreach Log

Use when: You cannot say who you wrote to last month or what you promised
Output: One private row per person: date, channel, reason, warm path, reply, call, open promises, do not contact

Outreach Review

Use when: You have no way to tell what worked
Output: Your own counts by reason, channel and warm or cold, expected against actual, one thing to change

Next Run Test

Use when: You keep changing five things at once and learn nothing
Output: One change, what you expect, what you count, how many runs before you look, keep or drop

03How to use it

Pick the workflow that matches your week

Start with the ideal client profile: it says who a first message should go to. After that, bring one real account, person or message.

Decide who to reach

You cannot say who a first message should go to.

Ideal Client Profile
Buying Situations Map
Target Account List
Warm Path Check

Research one company

One account to work, and you refuse to write from a guess.

Company Fact List
Source Check
Company Research Brief

Research the person

You know the company and not who there would care.

Contact Shortlist
Identity Check
Person Research Brief
Research Coverage Check

Find the reason

You want a real reason to write now, not a pitch in disguise.

Trigger Event Scan
Reason to Write
Useful Material Match
Talking Points

Write, check and send

A first email to someone who does not know you.

Talking Points
Cold Email Outline
Message Checklist
Grammar Check
Outreach Rules Check
Run of Ten Plan

From reply to call

Replies and follow-ups are due, and one of them is a yes.

Follow-Up Tracker
Reply Triage
First Call Prep
Call Recap
Outreach Log

Review what worked

A few runs are done and you want to change one thing.

Outreach Log
Outreach Review
Next Run Test
Run of Ten Plan

04Setup guide

Install it in five minutes

In Claude Code · two lines

/plugin marketplace add polar-bear-org/claude-skills
/plugin install outreach-pack@polar-bear-skills

In Claude.ai or Claude Desktop · seven clicks

Download the pack, then open Settings
Unzip the pack: its skills folder holds all 32 skills. In Claude, click your name at the bottom left, then Settings.
Download the zip
Open Skills and click Add
Under Customize, choose Skills. Click Add, then Upload a skill.
Drop in a skill file
Drag the skill's file into the box, or click to browse. You can add several at once.
Pick the skill from the pack
In the pack folder, open skills, then the skill you want, and select its SKILL.md — reach-ideal-client-profile is a good first one.
Check the preview and upload
Claude shows the skill's name and what it does. Click Upload.
Make sure it is switched on
The skill opens on its own page. Its toggle should be on.
Try it in a new chat
Type / and the skill's name, then say what you need.

Then try one

Run reach-target-account-list with my two-line brief and the organisations I have in mind: [paste them here]

Run reach-company-fact-list on this organisation, reading only these public pages: [paste the links here]

Run reach-message-checklist on the email I wrote, flags only: [paste it here]

Lantern for outreach

Give the people you message something to read first

Lantern drafts a week of posts from your notes and call transcripts, in your voice. You review them and publish the ones you like.

100 free credits, about ten posts. No card needed.

Try for free

05Quick reference

Where to start

Your situation	Skill to run
You say yes to anyone and cannot say who a first message should go to?	Ideal Client Profile
Your list is forty logos and no reason to write to any of them?	Target Account List
About to write cold to a company where a former colleague works?	Warm Path Check
Twenty minutes, and you refuse to write from a guess?	Company Fact List
A fact sounds right and you cannot say where it came from?	Source Check
You know the company and not who there would care?	Contact Shortlist
The search returns three people with the same name?	Identity Check
Need a real reason to write now?	Trigger Event Scan
Every opening you think of turns into “let me tell you what I do”?	Reason to Write
Want the substance before you write, not a machine-written message?	Talking Points
Need a frame for a first email to a stranger?	Cold Email Outline
You wrote it yourself and cannot tell whether it reads as one more pitch?	Message Checklist
Prospecting always comes last, then forty rushed notes go out?	Run of Ten Plan
A reply arrives and you cannot tell interest from politeness?	Reply Triage
They said yes to a call and you fear turning it into a pitch?	First Call Prep
No way to tell what worked?	Outreach Review

06Standards

The quality bar

Every skill in the pack holds the same standard:

A source for every fact: every fact about a company or a person carries a link and a date, or it is marked as your own first-hand history. A fact with no source is dropped. Unknowns are written as unknown, and a thin result is labelled thin and stays thin
Warm before cold: the warm path is checked before any cold message, and a run holds about ten people
You write it: Claude gives a reason, points, a frame and flags. It never drafts the message, builds a sequence, places a call or sends anything. Where a browser or mail connector is used, it reads and does nothing else, and it is never used on LinkedIn
Organisations are checked, people are not: nothing grades, ranks, scores or profiles a person. Fit is checked for an organisation against your own brief, with yes, no or unknown
No invented numbers: no invented numbers, reply rates or benchmarks. Reviews use your own counts
Rules as questions: points about consent, anti-spam and data protection are questions taken from official pages. Check with a qualified adviser
The red line: Claude researches and prepares; you choose the people, write every word and press send: nothing is scraped, automated or sent for you, and a fact about someone with no source is dropped, never softened

07FAQ

Questions people ask

What is in the Claude Guide for Outreach pack?

32 Claude skills that follow one outreach run in eight stages: decide who to reach, research the company, research the person, find the reason to write, write it yourself, check and send in small runs, reply to meeting, and review. Each skill is one artifact.

How do I install these Claude skills?

In Claude Code, two lines install all 32 at once. In Claude.ai or Claude Desktop, download the zip, open Settings, Skills, Add, and upload the skills you want. Either way it takes about five minutes.

Do I need Claude Code to use them?

No. The skills work in Claude.ai, Claude Desktop and Claude Code. In the app you upload them yourself; in Claude Code one command installs the whole pack.

Do the skills work with ChatGPT or other assistants?

They are built as Claude Skills, and installing them is a Claude feature. Each one is a plain Markdown file, so you can read it and reuse the method elsewhere, but it will not load and trigger by itself outside Claude.

Will Claude write or send the messages for me?

No. Claude researches and prepares; you choose the people, write every word and press send. Nothing is scraped, automated or sent for you, and a fact about someone with no source is dropped, never softened.

Is the pack free?

Yes. It is free to use inside your company and in client work, and not for resale. There is no signup: the download and the install command are on this page.

08Who made this

Lantern, by Polar Bear

These skills were written by Polar Bear, a people ops consultancy that runs its own company on Claude. The pack is free, and the same skills are open on GitHub.

Lantern is Polar Bear's content workspace. It turns your notes, documents and call transcripts into drafts for LinkedIn and other networks. You review them and publish the ones you like.