· 9 min read · 31 skills, free

AI for Product Managers: 31 Claude Skills to Decide What to Build

First this week's requests: the log, the question behind each ask, the no that holds. Then direction — vision, strategy, north star, OKRs, roadmap. Then customers, the written spec, the decision that sticks, launch, and the review two weeks after.

01What these skills are

The whole product manager's job, from roadmap to launch, as installable Claude skills

This is AI for product management, built for the product managers who carry it: Claude drafts the prioritisation, the roadmap, the PRD and the review, and the customer conversations and the call stay yours.

The pack follows the product job in seven stages, from this week's requests to the review after launch.

The red line: real customers are not optional. Claude drafts the documents, the team talks to users, and a named person makes the call.

Each skill is one method or one artifact, with a fixed output template and the next skill to run. It works from what you paste, with no connector to install.

Nothing here scores, ranks or profiles people. The skills score requests, options, risks and assumptions.

Download all 31 skills

One zip: ready-to-install skill zips, readable SKILL.md files, and the evidence notes behind every method. Free, no signup. The same 31 skills live in our open repo, if you would rather read them before you install them.

Install in Claude Code

Two lines, and every skill in the pack loads at once.

/plugin marketplace add polar-bear-org/claude-skills
/plugin install ai-for-product-management-pack@polar-bear-skills

Using Claude on the web instead? Download the zip above and upload each skill from its install folder under Customize → Skills.

02The catalog

The 31 skills you get

The set follows the product job, in seven stages: prioritise and say no, set direction, discover, define, decide and align, launch, and measure and learn.

1 · Prioritise and say no

Feature Request Triage

Use when
Sales promised it, a big client wants it, the CEO forwarded it, all this week
Output
Request log, why-behind-it questions, build / later / no sort, reply drafts

Cost of Delay

Use when
Everything is urgent and you need a no that holds
Output
Urgency profiles, CD3 order, “yes, if” options, reply to the asker

RICE Prioritization

Use when
40 requests, room for 5, and the loudest voice keeps winning
Output
Scored backlog, confidence notes, out-of-order exceptions, cut list

MoSCoW Prioritization

Use when
The date is fixed and scope has to give
Output
Must / Should / Could / Won't list, Must budget check, Won't-this-time list

Kano Model

Use when
You need to know which features customers expect and which delight
Output
Paired survey questions, category table per feature, build-first list

2 · Set direction

Product Vision

Use when
The team cannot say in one sentence what it is building toward
Output
Vision statement, vision board (target group, needs, product, business goals)

Product Strategy

Use when
Everything is high priority and leaders set the roadmap by preference
Output
Diagnosis, guiding policy, coherent actions, “we will not” list

North Star Metric

Use when
The team ships a lot and cannot say which number it is moving
Output
North star, 3 to 5 named inputs with definitions, counter-metrics

Product OKRs

Use when
The quarter starts and the goals are a list of features
Output
Quarterly objectives, measurable key results, key-result grading notes

Product Roadmap

Use when
The roadmap is yours until it is run from the CEO's inbox
Output
Now-next-later board, confidence notes, what is not on it, executive version

3 · Discover

Customer Interview Guide

Use when
You have 30 minutes with a customer and cannot waste it on opinions
Output
Screener lines, story-based questions, probes, consent note, notes template

Interview Synthesis

Use when
Five interview transcripts and a PRD due Friday
Output
Affinity clusters, need statements with sources, contradictions, open questions

Jobs to Be Done

Use when
A request arrives with no known job behind it
Output
Job statements, circumstances, forces for and against switching, alternatives

Opportunity Solution Tree

Use when
Discovery keeps getting squeezed and has to fit between sprints
Output
Outcome, opportunity tree, target opportunity, three solution ideas, assumption tests

Assumption Mapping

Use when
The team is about to build on beliefs nobody has checked
Output
Desirability, viability and feasibility assumptions, evidence map, riskiest three

4 · Define

Working Backwards PR/FAQ

Use when
A prototype is already built and nobody wrote down why
Output
One-page press release, customer FAQ, internal FAQ

Prototype Brief

Use when
Leadership saw the AI demo and thinks it ships next week
Output
What it tests, pass line set in advance, what it does not prove, gap-to-production list

PRD Template

Use when
The last spec was read five different ways
Output
Problem, goals, non-goals, requirements, open questions, success measures

Story Mapping

Use when
The backlog is 200 tickets and nobody can see the whole product
Output
User activity backbone, walking skeleton, release slices

User Stories

Use when
Engineers say the requirements are thin but not what is missing
Output
Stories, Given / When / Then criteria, INVEST check, refinement questions

5 · Decide and align

Product Role Charter

Use when
You ship story points, not software, and the week is meetings and tickets
Output
What product owns, what others own, stop-doing list, meeting audit

DACI Decision

Use when
Sign-off never comes, or comes and is reversed next week
Output
Driver, approver, contributors, informed, inputs, decision date

Decision Log

Use when
Settled calls keep coming back as if nobody decided
Output
Dated records (context, decision, status, consequences), reopening rule

Pre-Mortem Analysis

Use when
The launch date was promised before anyone asked what could go wrong
Output
Failure story, reasons list, top risks with owners and signals, go / adjust / stop

6 · Launch

Competitive Analysis

Use when
Sales keeps saying “the competitor has it”
Output
Landscape table, win / loss themes, where you differ, what not to copy

Value Proposition Canvas

Use when
Marketing, sales and product each describe the product differently
Output
Customer profile, value map, fit notes, one message all teams use

Go-to-Market Plan

Use when
The product is ready and sales, support and marketing are not
Output
Launch tier, audiences, positioning line, readiness by team, enablement brief

Release Notes

Use when
Support hears about changes from customers
Output
Customer notes by change type, internal version for support, who is affected

7 · Measure and learn

Success Metrics

Use when
You celebrated a release and still cannot say whether it worked
Output
HEART table (goals, signals, metrics), baseline, target, guardrail

Experiment Design

Use when
Two options, a strong opinion on each side, and enough users to test
Output
Hypothesis, variants, primary metric, guardrails, sample check, decision rule

Post-Launch Review

Use when
Two weeks after launch customers still use the old workflow
Output
Intended versus actual, why, keep / change list, keep, fix or remove call

03How to use it

Pick the workflow that matches your week

No fixed order. Bring one real thing from the week and open the skill that matches what hurts. When one skill finishes, it names the next.

Prioritise the week

Sales, support and the CEO all want something, this week.

  1. Feature Request Triage
  2. RICE Prioritization
  3. Product Roadmap

Set direction

A no only holds when there is a direction to say it against.

  1. Product Vision
  2. Product Strategy
  3. North Star Metric
  4. Product OKRs

Hear customers

You have interviews to run, or transcripts nobody has read.

  1. Customer Interview Guide
  2. Interview Synthesis
  3. Jobs to Be Done

Test the riskiest assumption

An idea everyone likes and nobody has checked.

  1. Opportunity Solution Tree
  2. Assumption Mapping
  3. Prototype Brief

Decide, and keep it decided

A call that keeps getting reopened.

  1. DACI Decision
  2. Decision Log

Launch and learn

A release is going out, and you want to know what it changed.

  1. Go-to-Market Plan
  2. Release Notes
  3. Success Metrics
  4. Experiment Design
  5. Post-Launch Review

04Setup guide

Install it in five minutes

In Claude Code · two lines

/plugin marketplace add polar-bear-org/claude-skills
/plugin install ai-for-product-management-pack@polar-bear-skills

In Claude.ai or Claude Desktop · seven clicks

  1. Download the pack, then open Settings

    Unzip the pack: its skills folder holds all 31 skills. In Claude, click your name at the bottom left, then Settings.

    Download the zip

    Claude's profile menu, with Settings highlighted
  2. Open Skills and click Add

    Under Customize, choose Skills. Click Add, then Upload a skill.

    Claude's Settings, with Skills and the Add button highlighted
  3. Drop in a skill file

    Drag the skill's file into the box, or click to browse. You can add several at once.

    The Upload a skill screen, with the drop zone highlighted
  4. Pick the skill from the pack

    In the pack folder, open skills, then the skill you want, and select its SKILL.md — pm-feature-request-triage is a good first one.

    The file picker, with a skill's SKILL.md selected and Open highlighted
  5. Check the preview and upload

    Claude shows the skill's name and what it does. Click Upload.

    The skill's preview, with the Upload button highlighted
  6. Make sure it is switched on

    The skill opens on its own page. Its toggle should be on.

    The uploaded skill's page, with its toggle highlighted
  7. Try it in a new chat

    Type / and the skill's name, then say what you need.

    A new chat with the skill called by name in the message box

Then try one

Run pm-feature-request-triage on this week's requests: [paste them here]
Run pm-prd for [feature]. My discovery notes: [paste them here]
Run pm-post-launch-review. Usage export from the launch: [paste it here]

Keep customer names and personal data out: the skills summarise what customers need, they never profile who they are.

Lantern for product managers

Turn your discovery calls into posts about what you're building

Lantern drafts a week of posts from your notes and call transcripts, in your voice. You review them and publish the ones you like.

100 free credits, about ten posts. No card needed.

Try for free

05Quick reference

Where to start

Your situationSkill to run
Sales promised it, a big client wants it, the CEO forwarded it, all this weekFeature Request Triage
Everything is urgent and you need a no that holdsCost of Delay
40 requests, room for 5, and the loudest voice keeps winningRICE Prioritization
The date is fixed and scope has to giveMoSCoW Prioritization
Everything is high priority and leaders set the roadmap by preferenceProduct Strategy
The roadmap is yours until it is run from the CEO's inboxProduct Roadmap
You have 30 minutes with a customer and cannot waste it on opinionsCustomer Interview Guide
Five interview transcripts and a PRD due FridayInterview Synthesis
Leadership saw the AI demo and thinks it ships next weekPrototype Brief
The last spec was read five different waysPRD Template
You ship story points, not software, and the week is meetings and ticketsProduct Role Charter
Settled calls keep coming back as if nobody decidedDecision Log
Two weeks after launch customers still use the old workflowPost-Launch Review

06Standards

The quality bar

Every skill in the pack holds the same standard, the one we hold when we run product ourselves:

  • One method, applied properly: each skill uses the real mechanics of its method — the scales, the grid, the formula, the order of the pass — not a generic “gather, analyse, recommend”
  • It tells you where it breaks: every skill says when not to use it and what fits instead
  • Same shape every time: a fixed output template and a short “done when” check before handover
  • No invented facts: no made-up quotes, customers, numbers or findings — missing data becomes a bracketed placeholder or an open question
  • Work is scored, people are not: the skills score requests, options, risks and assumptions, never team members or individual users, and customer material is summarised as needs rather than profiled
  • Every output ends with the decision a named person makes, and by when: nothing sends a reply, a no or a launch message on its own
  • The red line: real customers are not optional — Claude drafts the documents, the team talks to users, and a named person makes the call

07FAQ

Questions people ask

What is in the AI for Product Managers pack?

31 Claude skills that follow the product job in seven stages: prioritise, set direction, discover, define, decide, launch, and measure. Each skill is one named method or one artifact, with a fixed output template and the next skill to run.

How do I install these Claude skills?

In Claude Code, two lines install all 31 at once. In Claude.ai or Claude Desktop, download the zip, open Settings, Skills, Add, and upload the skills you want. Either way it takes about five minutes.

Do I need Claude Code to use them?

No. The skills work in Claude.ai, Claude Desktop and Claude Code. In the app you upload them yourself; in Claude Code one command installs the whole pack.

Do the skills work with ChatGPT or other assistants?

They are built as Claude Skills, and installing them is a Claude feature. Each one is a plain Markdown file, so you can read it and reuse the method elsewhere, but it will not load and trigger by itself outside Claude.

Will Claude decide what we build?

No. Claude drafts the documents and the analysis. The team talks to real customers, and a named person makes the call. Nothing in the pack scores, ranks or profiles people.

Is the pack free?

Yes. It is free to use inside your company and in client work, and not for resale. There is no signup: the download and the install command are on this page.

08Who made this

Lantern, by Polar Bear

These skills were written by Polar Bear, a people ops consultancy that runs its own company on Claude. The pack is free, and the same skills are open on GitHub.

Lantern is Polar Bear's content workspace. It turns your notes, documents and call transcripts into drafts for LinkedIn and other networks. You review them and publish the ones you like.

Try for free