# The Complete Claude Guide for Product Managers: 42 Claude Skills for the Whole Product Job

42 free Claude skills for the whole product job, stage by stage, from the product vision to the weekly update — direction, discovery, prioritisation, specs, delivery, launch and proof.

- Page: https://lantern.meet-polar-bear.com/skills/complete-claude-guide-for-product-managers-pack
- Download: https://lantern.meet-polar-bear.com/skills/complete-claude-guide-for-product-managers-pack.zip
- Source: https://github.com/polar-bear-org/claude-skills/tree/main/packs/complete-claude-guide-for-product-managers-pack
- Price: free

## Install in Claude Code

```
/plugin marketplace add polar-bear-org/claude-skills
/plugin install complete-claude-guide-for-product-managers-pack@polar-bear-skills
```

## The 42 skills you get

The set follows the product job, in eight stages: setting direction, discovering, deciding, defining, delivering, launching, proving — and running the product week to week.

### 1 · Set direction

- **Write the Product Vision** — use when: The team cannot say in one sentence what it is building toward. Output: Vision statement options, Product Vision Board (target group, needs, product, business goals).
- **Write the Product Strategy** — use when: Everything is high priority and leaders set the roadmap by preference. Output: Diagnosis, guiding policy, coherent actions, “we will not” list.
- **Map the Impact** — use when: The roadmap is a feature list and nobody can say whose behaviour each item changes. Output: Goal, actors, impacts, deliverables, the deliverables no impact needs marked to cut.
- **Size the Market (TAM, SAM, SOM)** — use when: Leadership asks how big this is and the slide needs a number you can defend. Output: Top-down and bottom-up estimates, sourced assumptions, a range, sanity checks.
- **Fill the Lean Canvas** — use when: A new product or bet needs its business logic on one page. Output: One-page business logic, riskiest assumptions marked untested.
- **Pick the North Star Metric** — use when: The team ships a lot and cannot say which number it is moving. Output: North star, three to five named inputs with definitions, counter-metrics.
- **Build the Product Roadmap** — use when: The roadmap is run from the CEO's inbox and every date becomes a promise. Output: Now-next-later board, confidence notes, “not on the roadmap” list, one-page executive version.

### 2 · Discover

- **Prepare the Customer Interview Guide** — use when: You have 30 minutes with a customer and cannot waste it on opinions. Output: Screener lines, story-based questions, probes, consent note, notes template.
- **Synthesise the Interviews** — use when: Five interview transcripts and a PRD due Friday. Output: Affinity clusters, need statements with sources, contradictions, open questions.
- **Build the Personas** — use when: The team argues about “the user” and everyone means someone different. Output: Composite personas from interview evidence, each claim linked to its source.
- **Map the Customer Journey** — use when: Each team owns a slice and nobody sees where customers drop off. Output: Stages, actions, thoughts and feelings, pain points, opportunities, evidence per cell.
- **Map the Jobs to Be Done** — use when: A request arrives with no known job behind it. Output: Job statements, circumstances, forces for and against switching, alternatives.
- **Fill the Value Proposition Canvas** — use when: Marketing, sales and product each describe the product differently. Output: Customer profile, value map, fit notes, one positioning line every team uses.
- **Build the Opportunity Solution Tree** — use when: Discovery keeps getting squeezed and has to fit between sprints. Output: Outcome, opportunities, target opportunity, three ideas, riskiest assumption per idea.

### 3 · Decide

- **Triage the Feature Requests** — use when: Sales promised it, a big client wants it, the CEO forwarded it, all this week. Output: Request log, the job behind each request, build / later / no sort, reply drafts.
- **Score the Backlog with RICE** — use when: 40 requests, room for 5, and the loudest voice keeps winning. Output: Scored backlog, confidence notes, out-of-order exceptions, cut list.
- **Score with ICE** — use when: Forty growth ideas and one afternoon to pick what to test. Output: Impact, confidence and ease scores, evidence behind each confidence score, top ten to test.
- **Rank with WSJF** — use when: Several teams share one backlog and need one order they can defend. Output: Cost of delay parts divided by job size, ranked list, sensitivity check.
- **Cost the Delay** — use when: Everything is urgent and you need a no that holds. Output: Urgency profiles, CD3 order, “yes, if” options, reply to the asker.
- **Make the Business Case** — use when: You must argue for a feature in finance language and the ROI numbers are guesses. Output: One-page case in five parts, assumptions table with ranges and owners, what would change the answer.
- **Set Up the DACI Decision** — use when: Sign-off never comes, or comes and is reversed next week. Output: Driver, approver, contributors, informed, inputs, decision date.
- **Keep the Decision Log** — use when: Settled calls keep coming back as if nobody decided. Output: Dated records (context, decision, status, consequences), reopening rule.

### 4 · Define

- **Write the One-Pager** — use when: An idea needs one page before anyone writes a PRD. Output: Problem, who it is for, why now, the bet, success, what we will not do, the ask.
- **Write the PR/FAQ** — use when: A prototype is already built and nobody wrote down why. Output: One-page press release, customer FAQ, internal FAQ.
- **Write the Prototype Brief** — use when: Leadership saw the AI demo and thinks it ships next week. Output: The belief it tests, pass line set in advance, what it does not prove, gap-to-production list.
- **Write the PRD** — use when: The last spec was read five different ways, or the AI draft runs to 12 pages. Output: Problem and evidence, goals, non-goals, numbered testable requirements, open questions, success measures.
- **Spec the AI Feature** — use when: Stakeholders expect it to be right every time, and one prompt fix breaks another case. Output: Task, measurable success criteria, acceptable error rate, eval set plan, human fallback, launch bar.

### 5 · Deliver

- **Build the Story Map** — use when: The backlog is 200 tickets and nobody can see the whole product. Output: User activity backbone, walking skeleton, release slices.
- **Write the User Stories** — use when: Engineers say the requirements are thin but not what is missing. Output: Stories, Given / When / Then criteria, INVEST check, refinement questions.
- **Plan the Sprint** — use when: The sprint is filled to a date promised upstairs and the team never sized the work. Output: Sprint goal as an outcome, capacity by role, items the team selected, definition of done check.
- **Run the Sprint Review** — use when: The review is a demo nobody outside the team attends. Output: Increment against the sprint goal, feedback, backlog changes, short key-updates deck.
- **Cut Scope with MoSCoW** — use when: The date is fixed and scope has to give. Output: Must / Should / Could / Won't list, Must budget check, Won't-this-time list.

### 6 · Launch

- **Write the Competitive Analysis** — use when: Sales keeps saying “the competitor has it”. Output: Landscape table with sources, win / loss themes, where you differ, what not to copy.
- **Plan the Go-to-Market** — use when: The product is ready and sales, support and marketing are not. Output: Launch tier, audiences, positioning line, readiness by team, enablement brief.
- **Run the Pre-Mortem** — use when: The launch date was promised before anyone asked what could go wrong. Output: Failure story, reasons list, top risks with owners and signals, go / adjust / stop.
- **Write the Release Notes** — use when: Support hears about changes from customers. Output: Customer notes by change type, internal version for support, who is affected.

### 7 · Prove

- **Set the Success Metrics** — use when: You celebrated a release and still cannot say whether it worked. Output: HEART table (goals, signals, metrics), baseline, target, guardrail.
- **Design the Experiment** — use when: Two options, a strong opinion on each side, and enough users to test. Output: Hypothesis, variants, primary metric, guardrails, sample and duration check, decision rule.
- **Run the Post-Launch Review** — use when: Two weeks after launch customers still use the old workflow. Output: Intended versus actual, why, keep / change list, keep, fix or remove call.

### 8 · Run the product

- **Write the Weekly Update** — use when: Friday goes on an update people skim, then ask the same questions in three meetings. Output: News-first subject line, bottom line and asks, shipped, at risk, decisions by date, one cut per audience.
- **Run the Retro** — use when: The retro raises the same problems every sprint and the actions belong to no one. Output: Last action checked, a format for this cycle, themes, one owned change with a check date.
- **Plan the Quarter** — use when: The quarter starts, the goals are a feature list, and every date becomes a promise. Output: Objectives and key results, capacity split, bets, what is out, check-in dates.

## Workflows

- **Set direction** (Nobody can say what the product is building toward.) Write the Product Vision → Write the Product Strategy → Pick the North Star Metric → Build the Product Roadmap
- **Hear customers** (You have calls to run, or transcripts to read back.) Prepare the Customer Interview Guide → Synthesise the Interviews → Map the Jobs to Be Done → Build the Opportunity Solution Tree
- **Decide the backlog** (The backlog is the problem.) Triage the Feature Requests → Score the Backlog with RICE → Set Up the DACI Decision → Keep the Decision Log
- **Define the work** (The work is chosen and not yet written down.) Write the One-Pager → Write the PR/FAQ → Write the Prototype Brief → Write the PRD → Spec the AI Feature
- **Deliver it** (The work is defined and the sprint is next.) Build the Story Map → Write the User Stories → Plan the Sprint → Run the Sprint Review → Cut Scope with MoSCoW
- **Launch it** (The release is next week.) Write the Competitive Analysis → Plan the Go-to-Market → Run the Pre-Mortem → Write the Release Notes
- **Prove it worked** (You shipped it and still cannot say whether it worked.) Set the Success Metrics → Design the Experiment → Run the Post-Launch Review

## The quality bar

- One framework, applied properly: each skill uses the real mechanics of its method — the scales, the grid, the formula, the order of the pass — not a generic gather, analyse, recommend
- It tells you where it breaks: every skill says when not to use it, and which skill in the guide fits instead
- Same shape every time: a fixed output template, and a short done-when check before handover
- No invented facts: no made-up quotes, customers, market numbers, ROI figures or findings — missing data becomes a bracketed placeholder or an open question
- Work is scored, people are not: skills score requests, ideas, options, risks and key results, never team members or individual users, and personas are composites rather than profiles of real people
- A named person decides: the skill drafts the document and sets out the trade-off, the call and the send stay with the person who owns them
- The red line: real customers are not optional — Claude drafts the documents, the team talks to users, and a named person makes the call

## Questions people ask

### What is in the Complete Claude Guide for Product Managers pack?

42 Claude skills that follow the product job in eight stages: set direction, discover, decide, define, deliver, launch, prove, and run the product. Each skill is named as an action and keeps one framework inside, with a fixed output template.

### How do I install these Claude skills?

In Claude Code, two lines install all 42 at once. In Claude.ai or Claude Desktop, download the zip, open Settings, Skills, Add, and upload the skills you want. Either way it takes about five minutes.

### Do I need Claude Code to use them?

No. The skills work in Claude.ai, Claude Desktop and Claude Code. In the app you upload them yourself; in Claude Code one command installs the whole pack.

### Do the skills work with ChatGPT or other assistants?

They are built as Claude Skills, and installing them is a Claude feature. Each one is a plain Markdown file, so you can read it and reuse the method elsewhere, but it will not load and trigger by itself outside Claude.

### Will Claude decide what we build?

No. Real customers are not optional. Claude drafts the documents, the team talks to users, and a named person makes the call. Work is scored, people are not.

### Is the pack free?

Yes. It is free to use inside your company and in client work, and not for resale. There is no signup: the download and the install command are on this page.

## About

Written by Polar Bear (https://meet-polar-bear.com/). Published on Lantern (https://lantern.meet-polar-bear.com/), which turns your notes, documents and call transcripts into social post drafts you review and publish.
